LG Electronics Canada Unveils Fall Fashion Collection

Posted on September 9, 2008 
Filed Under fashion news

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Ready-to-wear-chic and runway worthy, LG’s products have been long-considered the epitome of sophistication and style, so it’s only fitting that the brand extend its reach even deeper into the fashion industry. Today, LG Electronics Canada (LG) announced a series of endeavours that enhance their support and elevate Canada’s fashion industry to new levels. This impressive collection of partnerships will hit the streets immediately.

LG’s commitment to Canadian couture kicks off with sponsorship in this weekend’s DSQUARED2 runway event at CTV’s Queen St. Headquarters, which will whet Canadians’ appetite for the fall fashion season. To build on this, LG Canada is also proud to announce their executive level sponsorship of Toronto’s own L’Oreal Fashion week, produced by the Fashion Design Council of Canada. This marks the first time a partnership of this type, consumer electronics, has paired itself with this important industry body.

LG Canada’s sponsorship of L’Oreal Fashion week however will also extend beyond a regular agreement with an additional two major components; one will be the launch of their newest cell phones Wed. October 22nd in the heart of the L’Oreal Fashion Week tent and the second will be the inaugural LG Fashion Fusion on Saturday October 25th which will serve as the final accolades to the week. More…

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